Of course it all depends on what your website is about. As a local bakery you may not need to go global, unless you have an award winning treat, then we would love to see it. If you have a website that has potential to become big global it is definitely interesting to consider making your website accessible to more people. In order to create brand awareness in foreign markets your website will need to be available in several languages. In this case you require website translation services.
A fair warning, you cannot just simply translate a website and expect the conversion rates to increase. It’s important that the written content fits with the target audience. It needs to be read as if it is written for them. In order to achieve this, one will need to know the target audience. What influences them? Are they influenced by culture or are there other factors that may influence them?
If you require website translation services you should definitely look into this agency. They understand that a website translation isn’t just a straightforward translation. There are many things that need to be taken into account. As mentioned earlier, it needs to fit the target audience, but it also needs to be suitable for search engines. In order to guarantee both the project manager will tailor this process to your wishes and ensure everything will go smoothly.
They don’t just stop after translating your written work. If you want to go global, they help you go global. They advise you about what you need to take into consideration and give you tips. Don’t just settle for an agency that simply translates for you, go for an agency that will think with you!